AUGMENTED REALITY RETAIL EXPERIENCE – UNILEVER

ETKİNLİKLER / EXPERIENCIAL / MOBİL&DİJİTAL / RETAIL / TANITIM OYUNLARI / YENİLİKLER

The Challenge

Unilever Home Care has sponsred WWF for to protect endangered animals. The company wanted an experience to create awareness to its sustainability projects.  

The Solution

 We designed an Kinect Augmented Reality Experience so that participants can virtually touch the endangered animals and save them. We linked this experience to Facebook and continued with a Facebook Game. 

The Result

We created a WOW effect in the most crowded supermarkets. Over 10.000 people interacted during the events and on Facebook page